Destination Tourism Marketing Strategies

Marketing for Success!

Drawing visitors to your community requires the development of a multi-year marketing plan.  ForeSite can help you get your organization noticed by helping you Get the RIGHT information to the RIGHT people at the RIGHT time.   Our team can help you define your organization’s “brand” by developing a communications plan, strategic marketing plan, promotional materials (logos, press releases, newsletters, brochures, and advertisements) and organize promotions for maximum results.

Does your organization have a recognizable brand?

Destination branding is a key element of place promotion.  Make sure your brand reflects what you want your destination to be known for.  Find ways to engage your partners to build a universal brand.

Do you have a strategic marketing plan with set objectives and strategies?

Marketing strategies are an essential component in the development of a successful heritage tourism program.  A successful marketing campaign will create a recognizable “brand,” attract visitors and encourage investment and partnership.

Does your marketing plan include every aspect of your marketing strategy, including your web site?

Attracting potential visitors to your website may seem daunting. ForeSite can help you incorporate your web site into your entire marketing plan and build a dynamic mobile-responsive website that can be viewed on any Internet enabled device.

Is your destination tourism website accessible to Android, iPhones and other Smartphones?

The number of mobile web device users is projected to grow to 5 billion by 2016.  Cultural travelers are already seeing authentic cultural heritage experiences on their mobile phones.  If your organization is not marketing on the mobile web, potential new visitors won’t be able to find you. Mobile websites are built for mobile devices and provide the best possible experience to users. Besides adapting to the smaller screen of a mobile device, they are also made easier to navigate and provide more direct access to the information that a customer is more likely to need while on the go.

Foresite develops Custom Web Applications and Mobile Websites. In addition, Foresite builds  dynamic websites that feature responsive web design elements to ensure your website can be viewed on Smartphones, iPhones or other web devices.  Foresite also offers domain registration & web hosting services, including hosting for goMobi Mobile Websites.